The Things They Don't Tell You About PRSSA National Conference
The Unexpected
You read the description on the
itinerary, find a well-positioned seat toward the front, grab a notebook and a
pen and prepare to listen to a speech about leadership. Suddenly, a man jumps
out from behind the podium, displays the first PowerPoint slide and yells, “How
to Suck at Being a Leader.” Before you know it, Ben Butler, the founder of an
award-winning marketing agency called Top Hat, has you trading notebooks with
the person next to you and surrendering your note-taking abilities to a
stranger. During PRSSA National Conference, you never know what to expect and
you always leave the room inspired. There are speakers who make you laugh, presentations
that make you cry and some that even make you want to gag (cough, MorganSpurlock, cough, cough).
The Relevant
When the world’s smartest and most
innovative PR professionals are all in one city, you better believe relevant
and influential topics will be discussed. National conference brings everyone from thought-leaders, to new PR students together to grow and advance the profession. You
can expect cutting-edge tactics, innovative strategies and advanced ideas. However,
it’s the personal relevance that makes PRSSA National Conference so
special. Whether you’re interested in
political science, event planning, corporate, agency, health care, journalism or
nonprofit PR, National Conference is applicable to everyone. You have the ability
to decide which sessions you attend based on your own, personal interests.
There’s no sitting through boring content you’ve heard millions of times.
Your conference experience is tailored specifically to your preferences.
The Connection
The Connection
We all know there’s networking, networking
and more networking. Business cards are handed out like candy and resumes are
always kept handy. But the new way of networking is much more meaningful than
small talk and handshakes. PRSSA National Conference provides the opportunity
to form genuine connections with peers and professionals around the world.
Mutually beneficial relationships stem much deeper than a single internship or
piece of advice. Conference is a chance to make lifelong connections and find
long-lasting mentors. Genuine connections are easy when you’re surrounded by genuinely
wonderful and inspiring people.
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